MorphMarket News

Waitlists help find the perfect home for your animals without even listing them.

They provide a way for buyers to request future animals from a breeder. Sellers can accept and manage these requests to quickly match animals to buyers when they are produced.

Waitlists can be found using the menu or sidebar. Requests can be created from several places:

• Waitlists Sent Tab
• Store Page
• Not for Sale Animals pages
• Projects: Pairing and Offspring Group pages

Breeders can accept waitlist requests on the Waitlists/Received page and communicate with buyers using the Messenger.

Learn all about waitlists in our help article.

Note: Buyers can also monitor animals for sale or in upcoming projects using Saved Searches and Alerts. But the waitlists are different in that they send a message to the seller and get on their list.

In MMiA Episode 4 we talk with Amad Osman aka “Ozzy” who is the owner of Ozzy Boids. Ozzy is the originator of the Orange Dream gene which has been one of the most significant ball python genes in the hobby. He has perfected the art of producing cutting edge combos and is always working to improve himself and help others.

In this video Ozzy shares business and breeding tips that can help you be as successful as you want. Together we'll import his breeding animals into the system, setup his breeding plan and explore clutch creation. You can find the import template we used here: https://tinyurl.com/mm-import.

MMiA is a new video series where John dives into MorphMarket with a guest user. Together we will explore the platform in a screenshare, discuss features, and learn how to use MorphMarket most effectively. Meet some of our favorite people along the way!

Please enjoy this content and make sure to to Like & Subscribe on YouTube so you won't miss future episodes which will be coming out each week.

Let us know what you thought by leaving a comment. What did you enjoy? What topics and guests would you like to see in future episodes?

Reach out Reptiles never posted an ad ANYWHERE! Now they are moving over to MorphMarket. Find out why as Garrett Hartle and John Lehmann talk in this video.

MMiA Episode 2 is dropping tomorrow at 11:45am CT via YouTube Premier. The Premier feature lets you watch and chat with other viewers as it goes live for the first time. Hit the play button above and then click the "Notify Me" button to get reminded and be part of the experience.

Mark Mandic is the owner of Markus Jayne Ball Pythons. He has produced some of the most stunning animals in the hobby. His professional marketing background and attention to detail have added to his success. In this video he shares marketing and breeding tips that can take your business to the next level. Together we'll import his breeding animals into the system and setup his 2023 breeding plan. You can find the import template we used here.

MMiA is a new video series where John dives into MorphMarket with a guest user. Together we will explore the platform in a screenshare, discuss features, and learn how to use MorphMarket most effectively. Meet some of our favorite people along the way!

Please enjoy this content and make sure to to Like & Subscribe on YouTube so you won't miss future episodes which will be coming out each week.

Let us know what you thought by leaving a comment. What did you enjoy? What topics and guests would you like to see in future episodes?

Announcing: MorphMarket in Action!

MMiA is a new video series where John dives into MorphMarket with a guest user. Together we will explore the platform in a screenshare, discuss features, and learn how to use MorphMarket most effectively. Meet some of our favorite people along the way!

• Episode 1: Tom Harbin has been breeding reptiles for 40 years and is a veterinarian! We'll import his breeding animals into the system and setup his 2023 breeding plan.
• Episode 2: Mark Mandic has produced some of the most stunning animals in the hobby. His professional marketing background and attention to detail have added to his success. In this video he shares marketing and breeding tips that can take your business to the next level.

Please enjoy this content and make sure to to Like & Subscribe so you won't miss future episodes which will be coming out each week.

Let us know what you thought by leaving a comment. What did you enjoy? What topics and guests would you like to see in future episodes?

View the whole MMiA Playlist on YouTube.

Announcing Breeding Plans!

Breeding Plans will help you plan, track, and promote your projects.

• Experiment with pairings and visualize possible outcomes
• View expected combined outcomes for your entire season
• Share projects, expectations and results with the community

You can access the Breeding Manager using the "Breeding" item on the menu or the beaker icon.

The basic steps are as follows:

1. Add your not-for-sale breeding animals to your collection if you haven't already done so.
2. Activate the breeding adults which you want to work with this season.
3. Pair up male to females or females to males.

After creating pairings, you can do things like:

• View the combined outcomes which are possible from all the pairings using the "Outcomes" button.
• Share individual pairings by setting their visibility to public. These will show up in the MorphMarket Projects section of the site.
• Share your entire breeding plan. It will include all public pairings.
• Create Offspring Groups from the pairings as females ovulate. From here you can later easily generate the offspring, which can then be turned into listings.

The best part is that Breeding Plans are available to all MorphMarket users free of charge. Members get extra benefits with no new costs, such as the ability for other users to browse, search and get alerts on their project activity.

Upcoming improvements include:

• Breeder Waitlists for buyers to engage sellers on potential offspring
• Recording breeding activity such as pairing events, locks, and follicle sizes
• Multiple breeding plans

Learn more about Breeding Plans by watching the video above and by reading our support article or try it out right now!

MorphMarket Projects: Plan. Pair. Promote.

We haven't added any new top level categories in 18 months, but we just promoted four today!

All of these were subcategories which now enjoy full category status. For these herps you can now enjoy all the functionality that makes finding amazing animals so easy on MorphMarket, including ads indexed by trait tags, subcategories, store directories, and calculators.

The newly minted categories are:

• Chameleons
• Tegus
• Tree Boas
• Bullsnakes

You might wonder, how did we choose these? Occasionally, we add new subcategories to group ads which are in the "other" buckets. Then, we monitor these subcategories and when they get large enough, we promote them.

We do not claim that our data is perfect, but we are always updating and improving it and we welcome your feedback. The best place for input is in our community subforum which has a form that you can fill out. In particular, there is more room for us to better organize the Tegus category.

If you have ads in these new categories, you might want to review them to make sure the appropriate traits tags have been added. You can add tags by modifying the ads and updating the traits field with the relevant tags.

We hope you enjoy these changes. We are all about improving our data, design and functionality to be the best online resource for connecting the community of herp lovers.

What do you think we promote next? The isopods and spiders are looking ripe!

Read the January Newsletter for a recap of what we're up to right now.

Announcing MorphMarket Projects!

If you're a keeper, do you want to:

• See what genetics your favorite breeders are working with right now?
• Discover animals that are about to hit the market so you can be first in line?
• Get automatically alerted on hatched animals that meet your specific criteria without even having to check the site?

If you're a breeder, do you want to:

• Market your brand in new ways and to engage and grow your following?
• Generate more excitement around the genetic projects you are working with?
• Reach potential buyers earlier so that your established animals sell quicker?

If so, you are going to love MorphMarket Projects.

MorphMarket Projects creates a whole new way to discover animals & share with the community. Browse, search, and get alerts on breeding activity. Users can discover and engage with animals prior to their listing for sale. Right now this includes offspring groups and in the future will even include pairings!

This kind of sharing and engagement already happens on big tech social media sites every day. So why shouldn't MorphMarket, as the biggest reptile platform in the world, provide you with the same capability? Like our marketplace, our technology is customized to be even more powerful and specific to the community's needs.

Using projects will be familiar because it parallels the system we already have in place for listings.

• Browse: On the trait index page, there's a new tab called Projects. Toggle to this tab to see counts of projects per species and trait.
• Search: Explore all the offspring by breeders using many of the same powerful filters available to Listing search. Offspring cards display information about pairing, offspring count and birth dates.
• Alert: Save searches to get alerted by phone or email new offspring are produced which match the criteria.

Breeders can get their offspring into this system by adding it via the Offspring manager. This is accessed through the Offspring item on the menu or by the egg icon in the sidebar. Offspring groups which meet these criteria will show up publicly for users to see:

• Visibility must be set to Public. Just like with listings, you can choose which items are visible to users and which are for your eyes only.
• Groups need to have at least one parent assigned.
• Either one of the parents or the group needs to have a photo.
• This feature is available to breeders with at least a Basic membership.

This is just the beginning. In the future we will be adding more features for engaging with projects such as:

• Save/favorite offspring groups
• Follow updates on individual groups
• Waitlist or inquire on groups

MorphMarket Projects creates a whole new way for you to explore the community's activity, reach potential buyers, and show off your amazing animals. Let us know what you think!

We’ve updated our policy regarding the use of the Dwarf and Super Dwarf trait tags in reticulated pythons.

In reticulated pythons, the terms Dwarf and Super Dwarf (D and SD) do not refer to "morphs" in the common use of the term. They refer to the locales from which the animals originated.

Very specific islands in Indonesia are home to reticulated pythons that mature at much smaller sizes than their mainland counterparts. Crossbreeding—in particular with mainland retics to introduce morph varieties into the smaller animals—has necessitated the need for clear definitions to help ensure buyers have reasonable expectations for an animal’s mature size.

While an animal’s locality percentage does not provide certainty for the animal’s mature size, it is currently one of the best indicators available.

It’s important to have a definition for these terms for them to be understood and useful. Up until now, we have not enforced any specific definitions for these tags. Going forward, we will be enforcing the industry-accepted definitions for the use of these tags in all current and future MorphMarket ads.

• To use the plain D or SD, the locales in an animal’s lineage must add up to at least 50%. Because SD is a subset of D, SD locales may be included in defining an animal as D, but D locales may not be included in the math used to define SD.
• All retic ads that use the tags D and/or SD must include percentages of locales in the description field. If a seller is unsure, then they may not use those tags. (While not required, we strongly encourage sellers to also include sire and dam with their percentages, when known.)

What can breeders do if exact percentages are not known?

• Locale tags may still be used when the seller is certain of the locale, but either uncertain of % or if less than 50%.
• We have introduced Unknown (Super dwarf) and Unknown (dwarf) tags which can be used like the other locale tags. These can be used without knowing exact locales or percentages.
• Users will still find your animals in all the other ways, including latest listings, genetic traits or other characteristics.

Please review this support article for a full explanation of the definitions and rules MorphMarket will be enforcing when it comes to the use of these two tags.

We understand that this update may be challenging for sellers without known bloodlines; however we believe that it is important for these terms to be meaningful and useful.