MorphMarket News

Two newsletters in one month? Yea, lots of stuff happening!

Read Oct Volume 2 to stay up to date!

Recently we added the new animal search with many new filters. Now, you can really dial in for certain trait combos. Let's look at that in detail.

For a while now you've been able to:

• Choose traits you want to include and exclude.
• If you want to ONLY match animals with this exact combo, check the box "No additional traits".
• If you want to control the total number of traits in the animal, set min and max values.

Trait Counting is the new killer search feature. It allows you to require certain kinds of extra traits. Let's say you are looking for a Firefly (Pastel Fire) Ball Python, but you also want it to include:

• +1 visual recessive: Put min 1, max 1 and under counting choose Visual Recessives.
• +Double hets: Put min 2, max 2 and under counting choose Het Recessives.
• +2 or more of any recessive form: Put min 2, and under counting choose Any Recessive. This could match a "Firefly TSK Axanthic het Pied" or a "Firefly TSK Axanthic Pied".

Of course that's just the genetics. You can also add around 30 extra filters to further control your matches. Examples include:

• Limit to a single seller
• Limit to all sellers you follow
• Limit to sellers with USARK badge
• Limit to those with payment plans on animals as low as $500

And on and on...

You spent all that time to setup the search so Save it. You want us to let you know when one hits the market? Turn on the Alert. Let the fun begin.

Watch the video to see it in action!

MorphMarket users can now get email & mobile notifications when animals they have been looking for hit the market. This is also known as "In Search Of" alerts.

But it gets better for Breeders. You can preconfigure ANY search alert and share it with others. With only a couple of clicks, your fans can start receiving notifications of your newly listed animals.

Use Case: Create Sharable Alert for Your New Listings (shown in the video)

1. Visit the new search.
2. Under the “Seller” filters, choose your own store (on mobile, filters are under the sliders icon).
3. Hit the "Save Search" button (on mobile, it's the heart icon). Optionally set a name like "JDC Listings" and enable an alert.
4. Click "Share" to copy the link.
5. Paste that link into an email or share it on Facebook with your followers.

All they have to do is follow the link and click "Save", and they'll start getting alerts every time you post a new listing! This will really keep your fans engaged.

Our friend Brian Kusko put together a couple of videos recently that you might enjoy.

Here's a quick interview by Brian with John from MorphMarket and Ben from RGI at Tinley Park. They discuss new features at MorphMarket such as the app and various kinds of alerts, and genetics testing.

Here's a demo of him showing how to setup a clutch in MorphMarket's Offspring system. Skip to 3:05 if you want to get right to that part.

We are excited to announce that Dr. Hannah Seidel and team have just published a scientific paper in which they present the details of the Yellowbelly (YB) complex that they have decoded.

First, they were able to show that there are TWO mutations in the same gene that cause the YB morph. Either of these mutations can cause a yellowbelly, and Ivories can be two copies of either one of these mutations, or one copy of each. So, the YBs and Ivories we are all used to seeing as keepers and breeders are technically not all the same genetically.

Their research further explained the mutations that cause YB and Ivory are mutations that completely alter the genetic product (i.e., protein) and likely render it totally inactive. Whereas the mutations that cause Spark and Specter cause less of a change to the resulting protein, and the protein is still able to partially do its job (hence the difference between an Ivory and a Super Specter).

Finally, the mutations that cause Asphalt and Gravel change the normal protein even less than Specter and Spark, so their effects are less severe than what you see in an Ivory or a Super Spark or Super Specter.

Ben Morrill, PhD, Rare Genetics Inc

Exactly a month ago, we announced our partnership with Rare Genetics Inc. to bring you reliable and affordable genetic testing for your reptiles.

Great news -- IT'S READY!

Click here to see currently available tests, prices, FAQ's and to place orders.

This testing is useful in so many ways:

• Save years of time by immediately proving your breeders
• Increase your sales by selling Pos Hets as 100% Het
• Verify that your purchases were advertised correctly
• Discover genes in your lines that you didn't even know about
• Distinguish between incomplete dominants like Asphalt/Gravel/YB in the future
• Find out if your pet is a boy or girl

Please let us know if you have any questions not answered on the FAQ's.

In case you missed it, we just rolled out a new version of the MorphMarket App. It's now available in both the Apple App Store and Google Play Store.

The new app will directly notify you when other users send you a message. Soon, we'll add other exciting alerts as well.

Since our last post about the app, we've sped up the alerts. They should now usually arrive in about 30 seconds or less.

Read all the details in our previous post.

Let us know if you have any questions!

We've been doing a Big Push of new features.

Read our latest newsletter to stay up to date!

It's superbowl time. And you know we're not talking about football. Time for the Tinley Park NARBC, this weekend in Chicago, IL.

The Official Tinley Park Vendor List for Oct '22 is live on MorphMarket with floor layout and table assignments.

The Vendor List helps attendees find out:

• Who's vending here? What's that guy or gal's name again?
• Where are they located in this huge room? Click on the table number to jump right to the spot on the map. It's a map right in your pocket at the show.
• Who can sell me a species that I'm looking for?
• What else can I learn about this vendor? Cross reference other MM info like ratings, listings, store policies.
• What else can I learn about this animal, like pictures of its parents, if it's listed on MM.

A few other tips:

• Click the "location" on any vendor to jump to their spot on the map.
• Anyone can add themselves as a vendor or update their vending info. If you are co-vending or subleasing, click "Add Vendor" to put yourself on this list.
• Vendors can also update their vendor info by clicking the "Update" button, to add the categories of animals they're selling and other notes.
• Being on the vendor list is free, but Basic members on MorphMarket do get enhanced listing with extra info.

Learn more about MorphMarket Events here:

• Overview with quick video: https://support.morphmarket.com/article/59-what-is-morphmarket-events
• Other FAQ's: https://support.morphmarket.com/category/33-events

When John first created MorphMarket, his primary goal was to make it easy to find very specific animals. That's always been core to our mission. Today we are excited to announce that animal search has just gotten a lot more powerful!

Try out the new search by hitting the blue "Try New Search" button on any search results page.

Layout

If you're on a desktop computer, the first thing you will note is that the filters have been moved to the left sidebar. This is a modern design that makes great use of the full screen. As you adjust the search filters, results update automatically and smoothly.

On mobile devices, the search controls are under the "sliders" button. We're still tweaking the mobile designs to make the best use of the limited screen space (on this and other pages).

Let's talk about those new features.

Search Filters

The new search now contains over 30 filters to find exactly what you're looking for!

• Keywords: above the other filters is an input where you can type in a keyword or animal ID.
• Location: for the US region we've added a State filter. This gives you a new way to limit the area you're searching.
• Genetics: In addition to included/excluded traits and min/max trait counts, we've added several new options.
  • Any trait form: causes recessives to match both hets and visuals.
  • No additional traits: limits your search to the exact traits provided. We're not 100% satisfied with the trait select itself, a component which is used throughout the site. We'll keep improving it.
• Animal Origin: how the animal was sourced.
• Seller: In addition to filtering to a specific seller, you can now search across all sellers that you are following. You can access those followed sellers via the menu. As before, the sellers you've blocked will always be excluded from your results.

But wait, there's more:

• Individual/Group: to find those group ads.
• Payment Type & Payment Plan: to filter by payment considerations. Minimum payment plan means the seller is willing to consider payments plans equal to or greater than this value.
• Extra checkboxes: are pretty self explanatory.
  • Will Trade
  • Proven Breeder
  • Actual Photo
  • Has Video
  • Inquire for Price
  • USARK Membership

Sorting

There are 15 ways to sort results, and we've added a new option called "Distance" to rank results nearest to you. This requires Location Settings enabled in your browser for our site.

Saved Searches

Who has the time to re-enter those complex searches each day?

Finally, you can save your searches. Just click the "Save Search" button. On mobile, this is a heart button. Access and run your previously Saved Searches at any time through the main menu.

Alerts - Coming Soon!

We're pretty proud of the new features mentioned above, but we're about to release a monster feature. What if we notified you when animals hit the market that matched your saved searches? Hmm...

We hope you enjoy these features. You can also read about the new search in our help documentation.

Let us know what you think in the comments below.